Most Deserving Multifamily Firm Will Receive a Corporate Makeover

SAN FRANCISCO, CA – June 16, 2009 – Discover True North, in association with its Alliance Partners, some of the finest service companies in America, have launched the $100K Extreme Corporate Makeover, in which the most deserving multifamily firm will receive a corporate makeover including creative, training, consulting and performance improvement services valued at $100,000 from DTN and its Alliance Partners. Some of DTN’s Alliance Partners include Brook Furniture Rental, Inc., Carter Design Group, Fast Signs, Grace Hill, Green Up Today, Howitz-Dunn, and Vendout.com.

“We’ve heard impressive accounts of companies that continue to demonstrate strong values in these tough economic times, whether its keeping customer service at the forefront of business, developing work cultures that align performance with their corporate values and professionals, who, while cutting back on expenses, have not sacrificed excellence.” says Deb Bronson-McGrath, CEO of Discover True North.

“We hope to inspire people and showcase worthwhile endeavors from company teams that have been feeling low as a result of the economy. It will hopefully be fun and produce refreshing boosts in morale,” says Giovanni Cruz, Senior VP of Creative Services.

“The winning company will receive an entire refreshment of their brand,” says Sam Cabebe, Director of New Media. “This includes a new or refined logo, new website, key brand messages, customer loyalty program, an interactive training class, leadership retreat, customer service benchmarking, public relations, employee performance benchmarking, and a design makeover of the corporate office greeting area and much, much more!”

A variety of other personal, community, and corporate improvement opportunities will be incorporated into the program; one of the most outstanding initiatives is led by Multifamilypro. They recently launched a best-of-breed mentoring program that taps the expertise of seasoned mentors and pairs them with mentees industry-wide. Details of this exciting “give-back” program are available at www.howitzdunnmanagement.com.

Veronica Dickerson, COO shares additional details, “The 100K Extreme Corporate Makeover event closes at midnight on December 1, 2009. Semifinalists and the winner will be announced in January 2010 by an Advisory Board made up of multifamily experts and executives. Whether your firm has cut back on expenses without cutting back on excellence, they are sustaining an outstanding motivational culture for their employees, they are conducting business in a socially responsible fashion, or exhibiting merit in some other way, we want to hear about it and get your company the accolades they deserve.”

Nomination forms are available at www.100KRefresh.com. Additional information on the program can be found on DTN’s blog, newsletters, through Multifamily Insiders, www.howitzdunnmanagement.com, through other DTN Alliance Partners and members of the advisory board, as well as on the DTN Facebook page and Twitter.

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ABOUT DISCOVER TRUE NORTH: As an agency and business development rainmaker, Discover True North, LLC provides cutting-edge creative, consulting and training solutions to the multifamily industry. The company is made up of seasoned professionals who are passionate about helping organizations create systematic change that improves employee satisfaction, performance and the bottom line. From branding, public relations, logo, website and interactive kiosk design to building Virtual Corporate Universities and on-line interactive courseware, providing training workshops, seminars and leadership retreats, Discover True North is known for delivering high-caliber results while helping companies move beyond average to extraordinary.

Media Contact: Deb Bronson-McGrath

Chief Executive Officer

Discover True North, LLC

One Market Street, Spear Tower

Suite 3600

Tel: (888) 878-6674

Tel: (415) 640-5097

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Nominations Open to Honor Most Admirable Multifamily Company in America with Internal & External Makeover

SAN FRANCISCO, CA -  May 8, 2009 -The team at Discover True North (a full-service agency), and a host of their Alliance Partners have created an opportunity to recognize and reward companies that continue to demonstrate strong values in these tough economic times, through keeping customer service at the forefront of business, developing work cultures that align performance with corporate values and  professionals, who, while cutting back on expenses, have not sacrificed excellence.

Deb Bronson-McGrath, CEO of Discover True North (DTN) shares, “Our carefully selected Alliance Partners and the team at DTN are consistently seeking ways to create relational bridges founded on our core values. We believe passionately that good citizenship is good business and we are committed not only to giving back to society, but to helping businesses achieve increased NOI and improved performance”.

“To tangibly demonstrate good citizenship”, says Veronica Dickerson, COO of DTN, “we created a $100K Extreme Corporate Makeover, in which the most deserving multifamily firm will receive a corporate makeover – refreshing both their internal and external brand”.

The winner will receive a host of branding/marketing tools (logo, website, pr plan, social media consultation, a design makeover, etc.), strategic planning services (eco-audit, customer satisfaction benchmarking, recruitment services, a leadership retreat, etc.) and performance services (online training courses, mentoring, shop services, etc.).  A complete list of prizes is available at 100KRefresh.com.

Nomination forms are being accepted for the $100K Extreme Corporate Makeover now through midnight on July 13, 2009. To enter simply fill out the online form and submit the reasons why your firm deserves to win. Videos uploaded on YouTube.com can supplement entries. Semifinalists and the winner will be announced in August by an Advisory Board made up of industry experts and executives.  Categories that will be evaluated are: Cutting Back on Expenses without Cutting Back on Excellence, Sustaining an Outstanding Motivational Culture for Employees, and Social Responsibility.

DTN’s Alliance Partners include Brook Furniture Rental, Inc.,  Carter Design Group, Ellis Partners in Mystery Shopping,  Fastsigns, Grace Hill, Green Up Today,  Multifamily Insiders,  SatisFacts Research, LLC, and Vendout.com.

“An especially dynamic contribution is being offered by  Multifamilypro,” says Giovanni Cruz, Senior VP of Creative Services at DTN.  “They have developed a best-of-breed mentoring program that taps the expertise of seasoned mentors and pairs them with mentees industry-wide.  You can learn more about this generous “give-back” program at either 100KRefresh.com or at .howitzdunnmanagement.com.

Additional information on the program can be found on[url=http:// blog.discovertruenorth.com] DTN’s blog [/url],  through Multifamily Insiders,  www.howitzdunnmanagement.com, other DTN’s Alliance Partners and members of the advisory board, as well as on the DTN Facebook page and Twitter.

“We have been moved by inspiring stories from various business professionals across the nation,” says Deb Bronson-McGrath, CEO of Discover True North.  “We’ve heard impressive accounts of companies that continue to demonstrate strong values in these tough economic times, whether its keeping customer service at the forefront of business,  developing work cultures that align performance with their corporate values and professionals, who, while cutting back on expenses, have not sacrificed excellence.”

“We hope to inspire people and showcase worthwhile endeavors from company teams that have been feeling low as a result of the economy.  It will hopefully be fun and produce refreshing boosts in morale,” says Giovanni Cruz, Senior VP of Creative Services.

“The winning company will receive an entire refreshment of their brand,” says Sam Cabebe, Director of New Media.  “This includes a new or refined logo, new website, key brand messages, customer loyalty program, an interactive training class, leadership retreat, customer service benchmarking, public relations, employee performance benchmarking, and a design makeover of the corporate office greeting area and much, much more!”

A variety of other personal, community, and corporate improvement opportunities will be incorporated into the program; one of the most outstanding initiatives is led by Multifamilypro.  They have recently launched a best-of-breed mentoring program that taps the expertise of seasoned mentors and pairs them with mentees industry-wide.  Details of this exciting “give-back” program are available at www.howitzdunnmanagement.com.

Veronica Dickerson, COO shares additional details, “The 100K Extreme Corporate Makeover event will commence on April 30, 2009, at which time DTN will begin accepting nominations, and will close at midnight on July 7, 2009.  Semifinalists and the winner will be announced in August by an Advisory Board made up of multifamily experts and executives.  Categories that will be evaluated include: Cutting Back on Expenses without Cutting Back on Excellence, Sustaining an Outstanding Motivational Culture for Their Employees and Social Responsibility.”

Nomination forms will be available soon at www.100KRefresh.com.  Additional information on the program can be found on our Blog & Newsletter and as well on our social networking pages on FaceBook & Twitter. You can also visit the websites of Multifamily Insiders, Howitz-Dunn Property Management, other DTN Alliance Partners and members of the advisory board.